Hello, I’m a Creative Director who leads strategy with innovation and clarity, transforming complex ideas into compelling, market-leading campaigns. I craft data-driven narratives that elevate brand identity and drive engagement in the B2B tech landscape.

I led the growth of a creative team from 20 to over 80 members, scaling operations while maintaining brand integrity across multiple brands in a major in-house advertising agency. My leadership enhanced efficiency, agility, and alignment with business objectives, driving measurable growth.

Beyond my professional work, I’m passionate about mentorship and community impact. I mentor students at various educational institutions, guiding them through the creative industry. I also provide consulting services to restaurants, entertainment ventures, and startups. Additionally, I’ve curated automotive and cultural content for events and network television.

I’m actively involved in my community, serving on several boards, including ALPFA (Association of Latino Professionals For America) and AIGA (American Institute of Graphic Arts).

Let’s grab a coffee and talk design